I’ve created fictional characters to help show business owners how to navigate the internet social marketing waters.
By Ed Bejarana on December 11, 2008
Short answer is yes, but like any other marketing activity it can be very time consuming. The first thing you should know is because of the popularity, Facebook utilization opens you to predatory internet users.
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By Ed Bejarana on November 18, 2008
“You’re right. That’s it! The problem is me, I’m not prioritizing writing high enough. I’m letting all the distractions of work creep into my life because I don’t really want to write in the first place. I would rather dig up a broken sprinkler pipe than market and build my business. Maybe that is why I had to let Paul and Jose go?”
...read morePosted in Stories | Tagged Business Blogging, dealing with writers block | 1 Response
By Ed Bejarana on November 11, 2008
“We want people to find your company blog site on the search engines, but we also want your main website to become more popular because of the extra links. We have accomplished part two of our goal.”
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By Ed Bejarana on October 23, 2008
Patti’s argument was strong, but I’ve always felt her writing hit the mark on the professional side. She just lacks personal connection with the reader and when she re-reads her articles she feels the absence of personality and rejects the entire work.
...read morePosted in Stories | Tagged blogging better, using pen pals, writing tips | Leave a response
By Ed Bejarana on October 14, 2008
For the last 27 years, Bashful Bill has owned and operated a landscaping business. I met Bill at the East Portland Chamber of Commerce where over the last few months we have became friends. My first impression of Bill was quiet confidence. He didn’t talk much, but he always had well thought out input to [...]
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By Ed Bejarana on October 7, 2008
So far we’ve researched the internet to find the popular search phrases because we want to write about things people are searching for. Then we made sure to structure our articles to be interesting. Next we need to narrow our focus and strategically place our keywords.
...read morePosted in Stories | Tagged business blogging focus, picking blog topics, social marketing tips | Leave a response
By Ed Bejarana on September 26, 2008
…the goal is definitely to attract people of all sorts to your website, but I like to start with the low hanging fruit. Writing for your ideal customer will help you learn how to business blog. The process of blogging is just that; a process…
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